ABOUT

ABOUT

ABOUT

CHRIS SEONG

CHRIS SEONG

CHRIS SEONG

INDEPENDENT CREATIVE

INDEPENDENT CREATIVE

INDEPENDENT CREATIVE

ABOUT // 02
ABOUT // 02

Intro.exe

Intro.exe

Intro.exe

Brand, digital, concept. The label matters less than the idea.

Brand, digital, concept. The label matters less than the idea.

Brand, digital, concept. The label matters less than the idea.

I wear a lot of hats, mostly because the work rarely stays in one lane. I move between concept, design, direction and digital without thinking too much about where one ends and another begins. No house style. No signature trick. I’d rather let the idea decide what the work becomes.

I wear a lot of hats, mostly because the work rarely stays in one lane. I move between concept, design, direction and digital without thinking too much about where one ends and another begins. No house style. No signature trick. I’d rather let the idea decide what the work becomes.

I wear a lot of hats, mostly because the work rarely stays in one lane. I move between concept, design, direction and digital without thinking too much about where one ends and another begins. No house style. No signature trick. I’d rather let the idea decide what the work becomes.

Not everything needs reinventing. I have no interest in breaking a perfectly good wheel. But when the usual answer feels tired, I’ll happily wander off-route. Research, experiment, make something strange, throw it out, try again.

Not everything needs reinventing. I have no interest in breaking a perfectly good wheel. But when the usual answer feels tired, I’ll happily wander off-route. Research, experiment, make something strange, throw it out, try again.

Not everything needs reinventing. I have no interest in breaking a perfectly good wheel. But when the usual answer feels tired, I’ll happily wander off-route. Research, experiment, make something strange, throw it out, try again.

ABOUT // 03
ABOUT // 03

Capabilities.idx

Capabilities.idx

Capabilities.idx

//

PRIMARY

ART DIRECTOR

BRAND DESIGN

CONCEPT DEVELOPMENT

DIGITAL & WEB DESIGN

UI / UX DESIGN

//

SECONDARY

IDENTITY SYSTEMS

TYPOGRAPHY

INTERACTIVE SYSTEM

SOUND & SYNTHS

ABOUT // 04
ABOUT // 04

Selected_Clients.sys

Selected_Clients.sys

Selected_Clients.sys

Clients in this display: KENT SCHOOL, JULIAN EDELMAN, MICROSOFT, AMAZON.
Clients in this display: KENT SCHOOL, JULIAN EDELMAN, MICROSOFT, AMAZON.
Clients in this display: KENT SCHOOL, JULIAN EDELMAN, MICROSOFT, AMAZON.
Clients in this display: BBVA BANK, INTERNATIONAL SCHOOL BANGKOK, CULVER ACADEMIES.
Clients in this display: BBVA BANK, INTERNATIONAL SCHOOL BANGKOK, CULVER ACADEMIES.
Clients in this display: BBVA BANK, INTERNATIONAL SCHOOL BANGKOK, CULVER ACADEMIES.
Clients in this display: GITHUB, SAINT CONSTANTINE.
Clients in this display: GITHUB, SAINT CONSTANTINE.
Clients in this display: GITHUB, SAINT CONSTANTINE.
Clients in this display: SIGNAL SECURITIES, AGORA SCHOOLS, HEWLETT PACKARD.
Clients in this display: SIGNAL SECURITIES, AGORA SCHOOLS, HEWLETT PACKARD.
Clients in this display: SIGNAL SECURITIES, AGORA SCHOOLS, HEWLETT PACKARD.
Clients in this display: COLLEGIATE SCHOOL (NYC), SAN DOMENICO SCHOOL, AUSTIN SEMINARY.
Clients in this display: COLLEGIATE SCHOOL (NYC), SAN DOMENICO SCHOOL, AUSTIN SEMINARY.
Clients in this display: COLLEGIATE SCHOOL (NYC), SAN DOMENICO SCHOOL, AUSTIN SEMINARY.
Clients in this display: SAINT JOHNS COLLEGE, HARD ROCK HOTE & CASINO, CHEROKEE CASINOS, AMERICAN SCHOOL OF GUATEMALA.
Clients in this display: SAINT JOHNS COLLEGE, HARD ROCK HOTE & CASINO, CHEROKEE CASINOS, AMERICAN SCHOOL OF GUATEMALA.
Clients in this display: SAINT JOHNS COLLEGE, HARD ROCK HOTE & CASINO, CHEROKEE CASINOS, AMERICAN SCHOOL OF GUATEMALA.
ABOUT // 05
ABOUT // 05

Awards.reg

Awards.reg

Awards.reg

ID
ORGANIZATION
RESULTS
001
AWWWARDS
2X NOMINEE
002
US PRESS ASSOCIATION
BEST ORIGINAL/CREATIVE IDEA
003
US PRESS ASSOCIATION
BEST IN PAPER
004
US PRESS ASSOCIATION
ONLINE REVENUE BUILDER
005
BEHANCE
APPAREL DESIGN & PHOTOGRAPHY
006
AMERICAN ADVERTISING FEDERATION
BEST DIGITAL SIGNAGE
007
AMERICAN ADVERTISING FEDERATION
BEST DIGITAL SIGNAGE NOMINEE
008
DEVIANTART
DAILY DEVIATION
ID
ORGANIZATION
RESULTS
001
AWWWARDS
2X NOMINEE
002
US PRESS ASSOCIATION
BEST ORIGINAL/CREATIVE IDEA
003
US PRESS ASSOCIATION
BEST IN PAPER
004
US PRESS ASSOCIATION
ONLINE REVENUE BUILDER
005
BEHANCE
APPAREL DESIGN & PHOTOGRAPHY
006
AMERICAN ADVERTISING FEDERATION
BEST DIGITAL SIGNAGE
007
AMERICAN ADVERTISING FEDERATION
BEST DIGITAL SIGNAGE NOMINEE
008
DEVIANTART
DAILY DEVIATION
ID
ORGANIZATION
RESULTS
001
AWWWARDS
2X NOMINEE
002
US PRESS ASSOCIATION
BEST ORIGINAL/CREATIVE IDEA
003
US PRESS ASSOCIATION
BEST IN PAPER
004
US PRESS ASSOCIATION
ONLINE REVENUE BUILDER
005
BEHANCE
APPAREL DESIGN & PHOTOGRAPHY
006
AMERICAN ADVERTISING FEDERATION
BEST DIGITAL SIGNAGE
007
AMERICAN ADVERTISING FEDERATION
BEST DIGITAL SIGNAGE NOMINEE
008
DEVIANTART
DAILY DEVIATION
ABOUT // 06
ABOUT // 06

Outside_The_Brief.idx

Outside_The_Brief.idx

Outside_The_Brief.idx

MUNKI AUDIO DECK
REV B
--:-----:--
DAYVAN COWBOY
BOARDS OF CANADA
01/06
--.- KHZ
DAYVAN COWBOY, BOARDS OF CANADA. stopped.
MUNKI AUDIO DECK
REV B
--:-----:--
DAYVAN COWBOY
BOARDS OF CANADA
01/06
--.- KHZ
DAYVAN COWBOY, BOARDS OF CANADA. stopped.

I make noise, cook without recipes, obsess over cars and disappear into the woods occasionally. Apparently, I don’t know how to have casual interests.

I make noise, cook without recipes, obsess over cars and disappear into the woods occasionally. Apparently, I don’t know how to have casual interests.

I make noise, cook without recipes, obsess over cars and disappear into the woods occasionally. Apparently, I don’t know how to have casual interests.

Modular synths are where the leftover creative energy goes. I patch, experiment, make something completely strange, tear it apart and start again. Cooking works much the same way. Less recipe, more instinct, and usually whatever happens to be in the fridge.

Modular synths are where the leftover creative energy goes. I patch, experiment, make something completely strange, tear it apart and start again. Cooking works much the same way. Less recipe, more instinct, and usually whatever happens to be in the fridge.

Modular synths are where the leftover creative energy goes. I patch, experiment, make something completely strange, tear it apart and start again. Cooking works much the same way. Less recipe, more instinct, and usually whatever happens to be in the fridge.

Cars scratch a different itch. I like the engineering, the details and the endless question of what could be done better. When I need the opposite of all that machinery and noise, I head outside. Trees, trails, fresh air. Brain reset.

Cars scratch a different itch. I like the engineering, the details and the endless question of what could be done better. When I need the opposite of all that machinery and noise, I head outside. Trees, trails, fresh air. Brain reset.

Cars scratch a different itch. I like the engineering, the details and the endless question of what could be done better. When I need the opposite of all that machinery and noise, I head outside. Trees, trails, fresh air. Brain reset.

Seong cooking over high heat, working by instinct instead of a recipe. Some things only settle after enough heat.
Seong cooking over high heat, working by instinct instead of a recipe. Some things only settle after enough heat.
Seong cooking over high heat, working by instinct instead of a recipe. Some things only settle after enough heat.
Seong at a track day, helmet on and behind the wheel. Control is easy to describe until the surface changes.
Seong at a track day, helmet on and behind the wheel. Control is easy to describe until the surface changes.
Seong at a track day, helmet on and behind the wheel. Control is easy to describe until the surface changes.
A mountain trail disappearing through trees and distant ridgelines. Nothing here needs input.
A mountain trail disappearing through trees and distant ridgelines. Nothing here needs input.
A mountain trail disappearing through trees and distant ridgelines. Nothing here needs input.
A modular synthesizer disappearing beneath patch cables, knobs and unfinished ideas. Some signals are easier to follow than others.
A modular synthesizer disappearing beneath patch cables, knobs and unfinished ideas. Some signals are easier to follow than others.
A modular synthesizer disappearing beneath patch cables, knobs and unfinished ideas. Some signals are easier to follow than others.
Automation idle
DISPLAY FEEDBACK
DRIFT FIELD
RES: —
FPS: 00
FIELD: 0.00
INPUT: IDLE
AUTO / NONE
−∞
DBFS
MUNKI VOICE UNIT
EXPERIMENTAL DRONE SYNTH

REV X / BUILD 38

MATERIALBlends eight sound textures. Turn the dial or tap a material name.
VOICEBalances the voices, from a grounded foundation to brighter upper layers.
0
COUPLINGChanges how the voices interact. Left: sympathetic. Right: tangled.
0
MOTIONSets modulation depth. Left: organic. Right: coherent.
+12
MEMORYLets earlier sound return and evolve. Left: blurred trails. Right: distinct echoes.
0
SPACEPlaces the sound in a room or a larger, lingering atmosphere.
0
BETWEENSets the interval between the voices. With generated PULSE, steers the melody's center.
0
Automation idle
DISPLAY FEEDBACK
DRIFT FIELD
RES: —
FPS: 00
FIELD: 0.00
INPUT: IDLE
AUTO / NONE
−∞
DBFS
MUNKI VOICE UNIT
EXPERIMENTAL DRONE SYNTH

REV X / BUILD 38

MATERIALBlends eight sound textures. Turn the dial or tap a material name.
VOICEBalances the voices, from a grounded foundation to brighter upper layers.
0
COUPLINGChanges how the voices interact. Left: sympathetic. Right: tangled.
0
MOTIONSets modulation depth. Left: organic. Right: coherent.
+12
MEMORYLets earlier sound return and evolve. Left: blurred trails. Right: distinct echoes.
0
SPACEPlaces the sound in a room or a larger, lingering atmosphere.
0
BETWEENSets the interval between the voices. With generated PULSE, steers the melody's center.
0
Automation idle
DISPLAY FEEDBACK
DRIFT FIELD
RES: —
FPS: 00
FIELD: 0.00
INPUT: IDLE
AUTO / NONE
−∞
DBFS
MUNKI VOICE UNIT
EXPERIMENTAL DRONE SYNTH

REV X / BUILD 38

MATERIALBlends eight sound textures. Turn the dial or tap a material name.
VOICEBalances the voices, from a grounded foundation to brighter upper layers.
0
COUPLINGChanges how the voices interact. Left: sympathetic. Right: tangled.
0
MOTIONSets modulation depth. Left: organic. Right: coherent.
+12
MEMORYLets earlier sound return and evolve. Left: blurred trails. Right: distinct echoes.
0
SPACEPlaces the sound in a room or a larger, lingering atmosphere.
0
BETWEENSets the interval between the voices. With generated PULSE, steers the melody's center.
0